Make It Look Like Apple

This is kind of a recurring joke in the web industry but it’s also a real thing that happens. A potential client who wants a beautiful, modern, attention-grabbing website will utter the magic phrase,

“Can you make it like Apple?

What those people don’t understand is that even the best web design can’t overcome ugly content. So if you want an amazing website, the first thing to ask yourself is, “Do I have some amazing content?”